JustFashion.com.au: Australia's online fashion destination
 

Home > Fashion > Fashion Labels, Designers and Brands

Ben Sherman

Ben Sherman began in a factory in Brighton, England. In 1963, Ben Sherman came back from America with the idea of creating a shirt, inspired by the style adopted by polo players of the time who used button-downs on their shirts to keep the collars in place whilst riding.

Ben Sherman set about creating his own shirt, taking influence from his father's work as a tailor and applying to this sporting staple, he created an icon.

This practical yet sharp looking garment was soon adopted by a set of style leaders back home: the original Ben Sherman shirt legend was born.

The iconic Ben Sherman button-down shirt has been the style staple of a number of youth culture movements for five decades. From 60's mod, to 70's rock, 80's ska and 90's cool Britannia and brit pop. Today the label has become a global lifestyle brand.